Scholarly Index
John B. Ford
Old Dominion University; 4,040 total citations; 144 total publications; best world rank #30
Old Dominion University
4,040Total citations
144Total publications
35H-index
Published ranking records
| Field | Window | World rank | National rank | Impact score |
|---|---|---|---|---|
| Media, Gender, and Advertising | Lifetime | 61 | US 31 | 97.62 |
| Consumer Behavior in Brand Consumption and Identification | Lifetime | 368 | US 171 | 97.60 |
| Digital Marketing and Social Media | Lifetime | 842 | US 252 | 96.60 |
| Customer Service Quality and Loyalty | Lifetime | 848 | US 287 | 95.81 |
| Management and Marketing Education | Lifetime | 150 | US 97 | 94.38 |
| Marketing and Advertising Strategies | Lifetime | 130 | US 51 | 91.47 |
| Nostalgia and Consumer Behavior | Lifetime | 30 | US 11 | 88.15 |
| Nonprofit Sector and Volunteering | Lifetime | 598 | US 266 | 85.03 |
| Consumer Behavior in Brand Consumption and Identification | 2021-2025 | 767 | US 138 | 82.64 |