Scholarly Index

John C. Mowen

Oklahoma State University; 7,012 total citations; 103 total publications; best world rank #286

Oklahoma State University

7,012Total citations
103Total publications
43H-index

Published ranking records

FieldWindowWorld rankNational rankImpact score
Consumer Behavior in Brand Consumption and IdentificationLifetime410US 18597.36
Customer Service Quality and LoyaltyLifetime682US 22696.50
Consumer Retail Behavior StudiesLifetime696US 25093.74
Psychology of Social InfluenceLifetime343US 21985.77
Cognitive and psychological constructs researchLifetime286US 16775.73