Scholarly Index
Roderick J. Brodie
University of Auckland; 20,313 total citations; 163 total publications; best world rank #9
University of Auckland
20,313Total citations
163Total publications
53H-index
Published ranking records
| Field | Window | World rank | National rank | Impact score |
|---|---|---|---|---|
| Service and Product Innovation | Lifetime | 9 | NZ 1 | 99.36 |
| Customer Service Quality and Loyalty | Lifetime | 42 | NZ 1 | 99.65 |
| Digital Marketing and Social Media | Lifetime | 78 | NZ 1 | 99.52 |
| Consumer Behavior in Brand Consumption and Identification | Lifetime | 64 | NZ 1 | 99.42 |
| Wine Industry and Tourism | Lifetime | 154 | NZ 4 | 96.47 |
| Consumer Market Behavior and Pricing | Lifetime | 776 | NZ 2 | 92.80 |
| Management and Marketing Education | Lifetime | 262 | NZ 2 | 91.25 |
| Marketing and Advertising Strategies | Lifetime | 241 | NZ 5 | 86.38 |
| Forecasting Techniques and Applications | Lifetime | 719 | NZ 3 | 83.72 |
| Innovation Diffusion and Forecasting | Lifetime | 966 | NZ 4 | 78.88 |
| Service and Product Innovation | 2021-2025 | 248 | NZ 6 | 76.10 |
| Customer Service Quality and Loyalty | 2021-2025 | 880 | NZ 10 | 73.79 |
| Management and Marketing Education | 2021-2025 | 88 | NZ 2 | 51.92 |