Scholarly Index

Hans H. Bauer

University of Göttingen; 4,692 total citations; 406 total publications; best world rank #12

University of Göttingen

4,692Total citations
406Total publications
24H-index

Published ranking records

FieldWindowWorld rankNational rankImpact score
Corporate Governance and ManagementLifetime12DE 1098.74
Digital Innovation in IndustriesLifetime12DE 998.82
Consumer behavior in food and healthLifetime14DE 1093.67
Marketing and Advertising StrategiesLifetime51DE 295.98
Customer Service Quality and LoyaltyLifetime764DE 1496.14
Consumer Behavior in Brand Consumption and IdentificationLifetime895DE 1995.04
Customer churn and segmentationLifetime120DE 591.15
Economic and Social IssuesLifetime511DE 38376.84