Scholarly Index
Brighton Nyagadza
York St John University; 1,350 total citations; 84 total publications; best world rank #5
York St John University
1,350Total citations
84Total publications
21H-index
Published ranking records
| Field | Window | World rank | National rank | Impact score |
|---|---|---|---|---|
| Innovation and Socioeconomic Development | Lifetime | 632 | GB 97 | 92.04 |
| Marketing and Advertising Strategies | Lifetime | 180 | GB 22 | 89.29 |
| Corporate Identity and Reputation | Lifetime | 677 | GB 69 | 70.50 |
| Digital Marketing and Social Media | 2021-2025 | 141 | GB 11 | 98.24 |
| Innovation and Socioeconomic Development | 2021-2025 | 65 | GB 7 | 96.92 |
| Technology Adoption and User Behaviour | 2021-2025 | 177 | GB 6 | 96.49 |
| Marketing and Advertising Strategies | 2021-2025 | 5 | GB 2 | 90.37 |
| Entrepreneurship Studies and Influences | 2021-2025 | 235 | GB 29 | 94.79 |
| Consumer Retail Behavior Studies | 2021-2025 | 147 | GB 9 | 91.96 |
| COVID-19 Pandemic Impacts | 2021-2025 | 380 | GB 22 | 89.83 |
| Customer Service Quality and Loyalty | 2021-2025 | 498 | GB 28 | 83.48 |
| Microfinance and Financial Inclusion | 2021-2025 | 496 | GB 18 | 79.05 |
| Consumer Behavior in Brand Consumption and Identification | 2021-2025 | 987 | GB 57 | 78.35 |
| Family Business Performance and Succession | 2021-2025 | 385 | GB 35 | 75.50 |
| Corporate Identity and Reputation | 2021-2025 | 49 | GB 4 | 74.03 |