Scholarly Index

Philip Kotler

Northwestern University; 31,906 total citations; 343 total publications; best world rank #1

Northwestern University

31,906Total citations
343Total publications
75H-index

Published ranking records

FieldWindowWorld rankNational rankImpact score
SMEs Development and Digital MarketingLifetime1US 199.98
Agriculture and Agroindustry StudiesLifetime1US 1100.00
Marketing and Advertising StrategiesLifetime1US 199.82
Management and Marketing EducationLifetime2US 299.90
Management and Optimization TechniquesLifetime10US 199.82
Employee Performance and MotivationLifetime7US 299.67
Business Strategies and InnovationLifetime1US 199.92
Hermeneutics and Narrative IdentityLifetime44US 1397.34
Health, Medicine and SocietyLifetime142US 1896.79
Aging, Elder Care, and Social IssuesLifetime132US 2596.47
Education, Psychology, and Social ResearchLifetime36US 197.81
Organizational Management and InnovationLifetime52US 898.34
Leadership and Management in OrganizationsLifetime4US 397.69
Digital Innovation in IndustriesLifetime66US 396.88
Service and Product InnovationLifetime107US 2096.68
Digital Marketing and Social MediaLifetime657US 20997.28
Customer Service Quality and LoyaltyLifetime561US 18097.04
Consumer Behavior in Brand Consumption and IdentificationLifetime521US 23496.88
Big Data and Business IntelligenceLifetime577US 19693.82
Community-based Tourism Development and SustainabilityLifetime510US 492.12
Corporate Governance and ManagementLifetime184US 693.30
Advertising and Communication StudiesLifetime301US 992.68
Business Strategy and InnovationLifetime581US 20493.18
Innovation and Socioeconomic DevelopmentLifetime789US 17990.45
Organizational Management and LeadershipLifetime40US 986.52
Ethics in Business and EducationLifetime597US 31089.37
Nonprofit Sector and VolunteeringLifetime796US 34881.26
Organizational Leadership and Management StrategiesLifetime916US 16076.69
Operations Management TechniquesLifetime563US 14477.00
Organizational Strategy and CultureLifetime155US 4676.04
Art History and Market AnalysisLifetime990US 39763.16