Scholarly Index

Sally J. McMillan

University of Tennessee at Knoxville; 4,574 total citations; 71 total publications; best world rank #374

University of Tennessee at Knoxville

4,574Total citations
71Total publications
23H-index

Published ranking records

FieldWindowWorld rankNational rankImpact score
Digital Marketing and Social MediaLifetime820US 24796.69
Marketing and Advertising StrategiesLifetime591US 19274.73
Focus Groups and Qualitative MethodsLifetime374US 15956.54