Scholarly Index

Ronald E. Frank

GfK (United States); 2,433 total citations; 88 total publications; best world rank #209

GfK (United States)

2,433Total citations
88Total publications
24H-index

Published ranking records

FieldWindowWorld rankNational rankImpact score
Consumer Retail Behavior StudiesLifetime607US 21694.51
Consumer Market Behavior and PricingLifetime680US 40993.61
Customer churn and segmentationLifetime209US 5885.51
Consumer Packaging Perceptions and TrendsLifetime325US 4776.27
Marketing and Advertising StrategiesLifetime638US 20873.33