Scholarly Index

David A. Aaker

University of California, Berkeley; 27,567 total citations; 190 total publications; best world rank #31

University of California, Berkeley

27,567Total citations

190Total publications

63H-index

Published ranking records

Field	Window	World rank	National rank	Impact score
Business, Management and Decision Sciences	Lifetime	164	US 91	99.93
Marketing	Lifetime	31	US 15	99.88
Sociology and Political Science	Lifetime	797	US 452	99.67
Strategy and Management	Lifetime	208	US 86	99.70
Management of Technology and Innovation	Lifetime	275	US 117	98.40
Organizational Behavior and Human Resource Management	Lifetime	871	US 403	97.22
Management Science and Operations Research	Lifetime	858	US 368	96.52
Consumer Behavior in Brand Consumption and Identification	Lifetime	59	US 25	99.44
Organizational Management and Innovation	Lifetime	45	US 6	98.44
Digital Marketing and Social Media	Lifetime	190	US 56	99.04
Business Strategy and Innovation	Lifetime	110	US 54	98.31
Consumer Market Behavior and Pricing	Lifetime	250	US 149	97.12
Marketing and Advertising Strategies	Lifetime	49	US 20	96.04
Management and Marketing Education	Lifetime	163	US 104	94.10
Advertising and Communication Studies	Lifetime	240	US 7	93.92
Wine Industry and Tourism	Lifetime	380	US 103	93.15
Innovation Diffusion and Forecasting	Lifetime	449	US 188	88.61
Sensory Analysis and Statistical Methods	Lifetime	804	US 225	88.33
Business Strategies and Innovation	Lifetime	149	US 42	79.24
Corporate Identity and Reputation	Lifetime	480	US 128	78.19