Scholarly Index
Bang Nguyen
University of California, Irvine; 7,910 total citations; 177 total publications; best world rank #20
University of California, Irvine
7,910Total citations
177Total publications
49H-index
Published ranking records
| Field | Window | World rank | National rank | Impact score |
|---|---|---|---|---|
| Digital Marketing and Social Media | Lifetime | 169 | US 50 | 99.11 |
| Consumer Retail Behavior Studies | Lifetime | 85 | US 40 | 98.85 |
| Customer Service Quality and Loyalty | Lifetime | 146 | US 46 | 99.07 |
| Corporate Identity and Reputation | Lifetime | 20 | US 8 | 97.97 |
| Consumer Behavior in Brand Consumption and Identification | Lifetime | 190 | US 88 | 98.70 |
| Technology Adoption and User Behaviour | Lifetime | 454 | US 107 | 97.56 |
| Marketing and Advertising Strategies | Lifetime | 144 | US 56 | 90.87 |
| Management and Marketing Education | Lifetime | 410 | US 256 | 87.72 |