Scholarly Index
Varsha Jain
ESSCA School of Management; 6,513 total citations; 160 total publications; best world rank #36
ESSCA School of Management
6,513Total citations
160Total publications
33H-index
Published ranking records
| Field | Window | World rank | National rank | Impact score |
|---|---|---|---|---|
| Digital Marketing and Social Media | Lifetime | 368 | FR 5 | 98.32 |
| Consumer Retail Behavior Studies | Lifetime | 270 | FR 5 | 97.12 |
| Consumer Behavior in Brand Consumption and Identification | Lifetime | 401 | FR 8 | 97.41 |
| AI in Service Interactions | Lifetime | 236 | FR 2 | 91.33 |
| Media, Gender, and Advertising | Lifetime | 362 | FR 5 | 89.72 |
| Marketing and Advertising Strategies | Lifetime | 446 | FR 3 | 79.85 |
| Digital Marketing and Social Media | 2021-2025 | 111 | FR 3 | 98.59 |
| Consumer Retail Behavior Studies | 2021-2025 | 36 | FR 1 | 97.93 |
| Consumer Behavior in Brand Consumption and Identification | 2021-2025 | 120 | FR 4 | 96.37 |
| Technology Adoption and User Behaviour | 2021-2025 | 201 | FR 4 | 96.02 |
| AI in Service Interactions | 2021-2025 | 72 | FR 1 | 94.24 |
| Virtual Reality Applications and Impacts | 2021-2025 | 246 | FR 4 | 92.77 |
| Customer Service Quality and Loyalty | 2021-2025 | 311 | FR 7 | 89.06 |
| Service and Product Innovation | 2021-2025 | 279 | FR 9 | 73.65 |